Social Marketing Strategies from Social Marketing Expert Peter Lenkefi

Photos - www.flickr.com Flickr is one of, if not the best, site for sharing photos online. With a nice, clean layout and easy-to-use tools, users can upload massive amounts of pictures and label them to their liking.

Using tags, users can search for photos of specific content and label their photos with tags so they’re easy to find.

Uploading tools allow batch uploading quickly, so users do not have to worry about sorting through photos they dislike. Flickr uses AJAX-technology extensively, so no page reloading occurs.

This means that users can add more tags to a photo or add a comment swiftly and without refreshing. Flickr is free but has some limitations, such as the amount a user can upload if they are not a “pro” member.

Video - www.vimeo.com If Flickr is for photos, then Vimeo is its video counterpart. The site keeps a traditional, clean layout and is very simple. Users can upload video to share with people and friends via a contacts list.

One of the better features of Vimeo is that it makes most videos easily accessible.

All videos are converted to Quicktime, making them easy to view and download, but if the old format is what users normally like to view, Vimeo maintains it in its original context. Comments on videos are kept very clean and neat and the best part is that it’s free.

RSS - www.bloglines.com Bloglines isn’t just for blogs. Users can use it to add pretty much any RSS feed-in. Owned by AskJeeves, this site allows users to keep track of all their favorite blogs via RSS.

Users can then log in from any computer to check their news and blog entries. Bloglines goal is to keep users happy.

Users can publish their own blog whilst they can share their favorite blogs with friends so they know what you read, and vice versa.

Locations - maps.google.com All AJAX-based, Google Maps allows users to view the layout of any city or place in the world. Users can view a satellite photo of the area and zoom in, or just see which roads and streets are where. Directions are now easier to read and find because the Google Maps works so well.