Social Marketing Strategies from Social Marketing Expert Peter Lenkefi

Home

A A

Tag Archive | "the-long-tail.-chris-anderson"

What is The Long Tail?

Thursday, April 12, 2007

2 Comments

The long tail has been a subject of research for a long time. The term was coined by Chris Anderson, chief editor of Wired Magazine. It [...]

The Long Tail, the-long-tail.-chris-anderson, web-2.0

If you haven’t heard of the long tail yet, then this is the time to get started. You need to buy and read the book first and foremost. It is a mandatory marketing 2.0 material. You can get it from here: The Long Tail Chris Anderson, chief editor of http://Wired.com is the author of the benchmark book, “The Long [...]

authority-site-building, niche-marketing, the-long-tail.-chris-anderson