The Death of The Sales Letter
If you haven’t heard of this benchmark publication, then I urge you to download it now. The Death of The Sales Letter It was written by [...]
If you haven’t heard of this benchmark publication, then I urge you to download it now. The Death of The Sales Letter It was written by [...]
Monday, March 26, 2007
From Michel Fortin to Carl Galetti…lots of online experts have read and commented on the Authority Black Book. Michel Fortin reviewed the Authority Black Book and our Web 2.0-ish sales letter for ASC as well. Michel Fortin’s Birth of a Better Salesletter explains the ABB and using web 2.0 strategies in direct sales copywriting. Mark Hendricks and Jack [...]

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Tuesday, April 10, 2007
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