The advent of RSS, along with a couple of other significant technologies, has made syndication (something that used to be very complicated and controlled by large media networks) as easy as opening up an eBay account.

Using RSS and the constantly increasing technology associated with syndication, anyone can “get published”.

And, what is even more powerful… anyone (with a bit of syndication know-how) can quickly and easily syndicate content to every social channel, hub, network, group, funnel and hive that is teeming with prospective subscribers and customers.

Knowing a few syndication secrets can extend your reach dramatically by using the built in power of RSS (and the technologies associated with it) to create an unlimited number of “sign posts” on the internet superhighway.

Putting you (your brand, your web site, your product or your current marketing campaign) trippingly out in front of highly qualified prospects.

Common Misconception

Most folks think the power of RSS is put in motion by simply installing the RSS symbol on your blog.

This is a HUGE misconception that is held by most internet marketers and, subsequently, a golden opportunity for “real” syndication experts.

You see, without a real marketing “gameplan”, that little RSS feed symbol (or all those “cute” social bookmarking icons) are nothing but decoration.

In our work on client blogs at NetSmart Media and though the collective thinking power at Authority Site Center we have uncovered lots of syndication secrets that we use to automate and e-x-t-e-n-d tedious authority site building, social marketing, article marketing and email marketing tasks.

The great thing about syndication (done right) is that it is automatic and works for you behind the scenes, pushing your blog, your headlines, your content, your profile, your hubs, etc. into every profitable nook and cranny on the internet.

Syndication Secrets

Of course, we have to keep most of these tactics to ourselves (for now anyway) but we will be sharing some of the new syndication methods involving RSS to Email, podcasting, social marketing hubs, video channels, mobile aggregation services and more in future posts.

The world of RSS is just now hitting the masses… the 89% (as of early 2007) who have yet to subscribe to an RSS feed are taking note and we think it’s time for social marketers to become syndication marketing experts.

We will monitor the interest in this area and share some of our syndication secrets accordingly.

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Related Posts on Web2Center

• “Is It Pingable?” Becoming a Feed Pimp
• Why RSS May Be The Email Killer
• Why a Building Full of Corporate Marketers Will Never Beat a Good Business Blogger