Although this amazing site is still in private beta, its worth a look. Aviary is a truly intriguing and comprehensive suite of online media editing apps.

These tools are based right in your browser (or as downloadable AIR applications) and all “relate” to each other.

To illustrate, Aviary provides this example:

“You can import a swatch from Toucan into Phoenix, while doing complex bitmap processing of a 3D object developed in Hummingbird. Finally, you can take your finished artwork and lay it out in Owl as the DVD artwork for a music CD you and your friends put together in Roc and Myna and offer it for sale in our marketplace, Hawk.”

Why Should Social Marketers & Probloggers Care?

Probloggers are always looking for a way to spice up ye old blog post. After all, you are a publisher, right?

Skypeing the graphic designer and ordering images, buttons and banners is time consuming (not to mention expensive Aviary is intuitive enough to make image editing quick & easy enough that you can do it yourself.

A peek at the interface for the image editing console dubbed Pheonix

After a while you may get good enough to do something like this…

A Word To The Wise

One thing is for sure. Apps like those included in the Aviary suite serve to improve the quality and content offered up by serious bloggers and web developers.

The bar is getting higher everyday for social marketers and probloggers hoping to increase readership & subscriber numbers.

So, unless you have an angel investor funding your blog, its time to get familiar with web tools that make keeping up easier.

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