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The Death of The Sales Letter

Tue, Apr 10, 2007

Web 2.0 News

If you haven’t heard of this benchmark publication, then I urge you to download it now.

The Death of The Sales Letter

It was written by master copywriter and internet marketer Michel Fortin.

I have been following Michel’s work for years and have learnt and awful lot.

You need to visit Michel’s blog, subscribe to his feed now and watch him closely.

He discusses the evolution of the traditional direct sales letter in his breakthrough white paper.

He shows you how to transform your static sales piece into in interactive multimedia presentaion AND keep all the direct response elements to convert more visitors into rabid customers.

The Death of The Sales Letter

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1 Comments For This Post

  1. Copywriter Says:

    Well said, finally a good report on this stuff

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