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5 Easy Wordpress Tweaks For SEO and VEO

Mon, Feb 18, 2008

WordPress


1. You want more traffic.
2. You want a 1st page Google ranking.
3. And you want subscribers in the thousands.


Before you can get there, you’ll need to optimize your Wordpress blog for both types of visitors… The searching bots and searching bods.

Bots = Search Engine Optimization (SEO)
Bods = Visitor Enhanced Optimization (VEO)

Here are 5 E-A-S-Y Wordpress tweaks anyone can do that will get you points with both types of visitors.

1. (SEO) Include your main keyword or key phrase in both the blog title and the tagline, preferably twice in the title.

For example: The key phrase Web2Center has recently locked in on is “Social Marketing”. Therefore, we updated the blog title to read: “Social Marketing Strategies from Social Marketing Expert Peter Lenkefi”.

2. (SEO) Clean up the header code by removing unnecessary links and scripts.

For examples: Joost Devalk provides brilliant advice on this, he says:
joost devalk advice


3. (VEO) Add “space” to your blog.

For example: If you have a text heavy blog and are not one to use line breaks, go back through and creates some. The online reader needs more eye “space”.

Also, consider adding some bold and italics, perhaps a few …ellipses (sparingly) but be careful of those exclamation points!!!!!!!!!!!


4. (VEO) De-clutter the sidebar.

There is no shortage of bling for Wordpress sidebars. While each widget has a purpose, not all of them give value to your blog. Check your stats, your analytics and your readers… I think they all will point you to “less is more”.

If you just can’t do without the all the bells & whistles, you can always put the flashy stuff and “extra” widgets in the footer.

5. (SEO & VEO) Graduate from the school of TEXT.

Google needs rich media on the first page for every keyword you can think of. Why not be the ONE who gives it to them?

Forget trying to rank by creating 100+ anchor text back links. One well tagged and titled video and you are there.

Your visitors will thank you for content options as well.

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1 Comments For This Post

  1. Michael Anderson Says:

    Nice post. One thing I have noticed is that SEO is a continuous process. It

    cannot be done perfectly in one shot. You have to be on your toes and try out

    different things to get ahead of your competitors. There have been instances

    where my site’s search engines rankings have improved considerably with few

    small tweakings.

    - Michael

2 Trackbacks For This Post

  1. 4 Online Video Tools Useful to Social Marketers | Social Marketing Strategies from Social Marketing Expert Peter Lenkefi Says:

    […] a recent post, we suggested you try to graduate from the “school or TEXT” and get familiar with video publishing. So, we thought would stretch you a bit further and share […]

  2. Guide to Blogging From BlogBurst Bloggers at Burst Blog Says:

    […] 5 Easy Wordpress Tweaks For SEO and VEO From Social marketing, Web 2.0 News, & Blog Promotion […]

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    You need to a flashplayer enabled browser to view this YouTube video

    Social marketing is all about getting your quality content and links to that content out there! I can’t help you write better posts (well maybe this will help you write a better post), but I can show you haw to create multiple microblogging backlinks all at once from right inside Facebook.

    Are you interested?

    Facebook is hot with online marketers right now due to the push by John Reese to get 5,000 friends added to his account, which i think he just accomplished.

    So, why not do some power microblogging while you are floating around Facebook with this cool add-in from Hellotxt.

    Check out this video and then head on over to Facebook and add me as a friend.

    After you have your accounts set up on Hellotxt, here’s the Hellotxt app for Facebook.

    Enjoy!

    Popularity: unranked [?]

    Make yourself famous by sharing this post! These icons link to social bookmarking sites where readers can share and discover new web pages.
    • Digg
    • Sphinn
    • del.icio.us
    • Facebook
    • Mixx
    • Google
    • Live
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    • Propeller
    • Reddit
    • SphereIt
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    You need to a flashplayer enabled browser to view this YouTube video

    Popularity: 39% [?]

    Make yourself famous by sharing this post! These icons link to social bookmarking sites where readers can share and discover new web pages.
    • Digg
    • Sphinn
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    • Facebook
    • Mixx
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    • Propeller
    • Reddit
    • SphereIt
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    • TwitThis

    You need to a flashplayer enabled browser to view this YouTube video

    Popularity: 31% [?]

    Make yourself famous by sharing this post! These icons link to social bookmarking sites where readers can share and discover new web pages.
    • Digg
    • Sphinn
    • del.icio.us
    • Facebook
    • Mixx
    • Google
    • Live
    • PlugIM
    • Propeller
    • Reddit
    • SphereIt
    • StumbleUpon
    • Technorati
    • TwitThis